"The tone at the Top"
As part of the professional exposure in the SAWIP journey, each participant in the program works four days a week in some of the most influential and dynamic working environments. The program coordinators work incredibly hard finding suitable work placements for the summer and it still feels out of this world when I take a look at my work nametag or approach my work desk in the mornings. The feeling of “Wow, I am here” reiterates what an amazing leadership development opportunity this program is.
For the summer I am gaining professional experience at C-Span in the Marketing Creative department. C-Span is a public service broadcast platform on cable or satellite TV. C-Span is not funded by the government or by advertising and this helps its mandate in providing ordinary Americans access and insight into public policy and the sittings of Senate and Congress. In the marketing department, I am currently looking at the US presidential candidates for 2016, specifically looking at how each candidate engages with support on online digital and social media platforms. My work allows me to gain interesting perspectives on American politics but also gives me the unique opportunity to delve into the issues that lie on many hearts. Working in this environment has also aided my understanding of the challenges that all forms of leadership around the world face.
At the beginning of the week, the interns and I had lunch with Susan Swain and Brian Lamb, CEO and Executive Director at C-Span. The lunch allowed for the 30 summer interns to engage with them on a professional and personal level. Both Susan and Brian were very interested in our stories and how we feel about public broadcast engagement in the future. Sally said something that has remained with me since then. In response to a question about how the organization remains a space that is connected and value-driven she replied that at C-Span, the “tone at the top” is significantly different here at than at other businesses and organisations. The "tone at the top "phrase originated in financial circles to describe an organization’s ethical climate, but more comments on how the leaders of an organization lead their environments.
Authentic and value-driven leadership infiltrates to all members of the organization. This is the Tone at the Top that I have positively experienced since my first day in my work environment. I felt a sense of welcome at my arrival, at the lunch Sally and Brian knew us each by name. In our conversation, it was clear that the organization is excited about having young people learn and contribute to the workplace.
So what’s my tone at the top?
This is a difficult question for me to reflect on. As a young leader, I have been challenged with holding myself accountable to the values to which I have committed. Not keeping my word and forgetting what’s important has been the song in my ship of late. As personal as this is, I must share that I had an honest reflection about the type of leader I am, and if that is aligned to who I want to be and whether my intent is translated into action. I have had many internal conversations that I would like to encourage my team and many young global leaders to have; check-in once in a while. It is not always easy but we must commit to leading in a way that is honest, accountable and transparent. Now and in the future, I want to be a leader who’s “Tone at the Top” inspires and innovates, in the same way that Brian and Sally at C-Span do.
Read more about C-Span here : http://www.c-span.org/







